In this assignment, students become the marketing team for a winter product, tasked with creating a persuasive presentation and campaign to convince others to choose their product over competitors. They'll explore the art of digital marketing by understanding the target audience, highlighting unique product features, and crafting a catchy campaign slogan.
 
This assignment could be easily integrated into a marketing, business, or computer applications/design class.
 
Includes:
Objective
Presentation directions
Rubric
Additional details (defining target audience & marketing strategy examples)