Objective: Explore and explain various avenue of marketing strategies.
Create a product and marketing for the product based on a specific target audience.
 
Synopsis: You have been assigned the role of Marketing director at a shoe company. It is your job to research a specific generation, design a shoe for that generation, and come up with & explain the best strategies to promote and advertise the shoe (what marketing techniques will work best for that generation?). You will share your responses and design with the rest of the company (class).
 
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